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The Industry’s Only True Trade Promotion Management Platform

Our team knew from the beginning that, given the often-unfortunate disappointment consumer products companies have with their TPM vendor, the only way to ensure customer satisfaction was to (a) know what is required, and (b) make sure the functionality that delivers on those requirements are in the application…and work 100% of the time as specified.

We also know that there are so many choices in the consumer goods industry for trade promotion management solutions that in order to grow and be recognized for excellence, we must prove our worth—both technology and services—every single day.

We offer a full slate of services designed to make your TPM experience successful

Process and Requirements Assessment

We work across the corporate organizations within the sales, IT, finance, marketing and demand chain teams to map processes, evaluate where efficiencies are gained and how best to maximize the entire scope of value for trade and channel promotion. In addition, we help solidify business and technical requirements within the process to achieve corporate revenue, profit and market share goals. This is the perfect lead-in to the Blueprint Design Workshops in advance of the TPM implementation.

 

Requirements and Blueprint Design Workshops

Critical to the success of any TPM implementation is making sure that all of the business process and operational requirements are fully vetted and understood. This is a service we provide with the full experience of more than four decades of trade and channel promotion technology and process knowledge. We work with every organization within the entire demand chain to ensure 100% agreement and alignment for all data, business rules and guardrails, financial accounting, planning, funding, settlement and  analytics necessary for successful trade promotion execution.

 

Trade Promotion Industry Training and Education

Our domain experts have seen it all and continue to monitor the consumer industry in detail. We know the trends, best practices, and future directions being considered across the world. That puts us in the perfect position to provide your teams with the most up-to-date intelligence about what is happening in trade and channel promotion, retail execution, revenue growth management, data and analytics technology and channel consumer engagement environments.

 

Technical and User Support

We provide full support to all of your FireCG platform users including help desk, customized functionality and initial and ongoing user training. In addition to existing Salesforce.com support, FireCG will ensure that your platform applications run smoothly and efficiently and provides multi-level support to ensure continual operational satisfaction and fulfillment.

 

Help pave the way for the most efficient and effective trade promotion initiative by engaging our consultants to help you prepare for the future.